EFIMERO
"What is the ideal of the love we have in our mind? Perhaps there is a collective imaginary fueled by a conception, even until it is not consistent with the social transformations of a liquid society, as defined by Zygmunt Bauman."
EFIMERO tells a story that starts from the understanding of love, as a "pure feeling" that we portray in light tones from the poetry of the bodies, for a narrative construction from the costumes, the locations, the lighting and the makeup being revealed in four stages that synthesize a simple question, will this really last or is it just an illusion at the moment?
The 4 stages are divided into:
-EXISTENCE
- COINCIDENCE -DEPENDENCE -DECADENCE
Photographer: @plastimaniaco
Styling & Production: @juanpablovelez29
HMUA: @_marcosmontoya
Film: @markobreak & @jjosevillegas
Assistant: @dvegnur
Models: @miguelangelosorio w/ @xymodels & @samgarcesr
{"items":["9233dfa6-90f4-421e-98c9-d5c34129d349","adc9b460-3480-4294-9ba7-6c6e4a864e33","4e65904e-4f7c-45ee-8bfb-b35482e56fda","edf30054-edd7-474e-84f5-1255ffe30768","42d2326c-71ea-4bd4-840d-e89d36429945","933fb74a-7995-45f5-9525-b737c9f5949c","b79620b5-ca4a-49e7-a1db-e05017583862","800f5983-2e8d-4461-bcaf-b3b1ec74f286","5786c717-b58e-4ccc-bee8-5ffcbd93018d","bd932fc0-2056-49a9-b9d4-97aaa2807f79","98a52e62-558f-45ab-86d7-f1df47921272","2af0d2e5-9c87-4332-aab1-2deeade74aab","fb1a1041-3ba5-4d19-ac01-80f32f34ac93","166c5529-18c1-45e8-b9e5-097cc794102c","a87a4a29-5602-4da1-83c6-60b42868ab10","1fe02c2d-3e4c-46e8-8787-6c3495d38dea","25cc975f-04fc-40f0-9c08-cfa81e71e53f","0106473e-0f85-46f1-bf8d-b1b9be1507f1","17d20fe0-fb72-46bf-9e3a-836b97f6ebcc","2208dfdf-60a6-4177-879c-819719c298c6","904a06a9-cd15-4c7e-8762-2080144f966a","ba6623ba-3270-4735-8805-437f2fdd6705","9d0f2686-46fa-468f-bf0a-3c8832c9072e","7e33e561-114f-4295-bf2f-0c90114330bb","68ebffca-78ac-4929-857d-3b643e4f9d18","a90add83-2a1d-4d90-b099-c04473b761ab"],"styles":{"galleryType":"Columns","groupSize":1,"showArrows":true,"cubeImages":false,"cubeType":"fill","cubeRatio":1,"isVertical":true,"gallerySize":35,"collageAmount":0.8,"collageDensity":1,"groupTypes":"1","oneRow":false,"imageMargin":5,"galleryMargin":0,"floatingImages":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":false,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":1,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":120,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":0,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":5,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryTextAlign":"center","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","scrollDirection":0,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","imagePlacementAnimation":"NO_EFFECT","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"loadMoreButtonText":"Load More","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"6|bottom|1|fill|true|0|true","allowSocial":false,"allowDownload":false,"allowTitle":false,"allowDescription":false,"loveButton":false,"loveCounter":false,"showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":90,"usm":{}},"galleryHorizontalAlign":"center","galleryVerticalAlign":"center","imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":{"themeName":"color_15","value":"rgba(48,48,48,1)"},"itemShadowOpacityAndColor":{"themeName":"color_15","value":"rgba(48,48,48,0.2)"},"textBoxBorderColor":{"themeName":"color_15","value":"rgba(48,48,48,1)"},"titleDescriptionSpace":6,"textsVerticalPadding":0,"textsHorizontalPadding":0,"textBoxFillColor":{"themeName":"color_12","value":"rgba(212,212,212,1)"},"alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"calculateTextBoxHeightMode":"MANUAL","galleryLayout":6,"useCustomButton":false,"customButtonText":"","itemOpacity":{"themeName":"color_14","value":"rgba(96,96,96,0.6)"},"itemFont":{"style":{"bold":true,"italic":false,"underline":false},"family":"playfair display","preset":"Heading-XL","editorKey":"font_3","size":119,"fontStyleParam":true,"displayName":"Huge Heading","value":"font:normal normal bold 119px/1.4em \"playfair display\",serif;"},"itemFontSlideshow":{"family":"avenir-lt-w01_85-heavy1475544","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":22,"preset":"Custom","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 22px/27px avenir-lt-w01_85-heavy1475544,sans-serif;"},"itemDescriptionFontSlideshow":{"family":"avenir-lt-w01_35-light1475496","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/18px avenir-lt-w01_35-light1475496,sans-serif;"},"itemDescriptionFont":{"family":"avenir-lt-w01_35-light1475496","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/18px avenir-lt-w01_35-light1475496,sans-serif;"},"itemFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(48,48,48,1)"},"itemDescriptionFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(48,48,48,1)"},"loadMoreButtonFont":{"family":"cormorantgaramond-light","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":18,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 18px/1.4em cormorantgaramond-light,cormorantgaramond,\"cormorant garamond\",serif;"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(48,48,48,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(48,48,48,1)"},"arrowsColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"oneColorAnimationColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"responsive":false,"targetItemSize":35,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":6,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0},"container":{"top":"","bottom":"","left":"","right":"","width":570,"height":15000,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":580,"galleryHeight":15000,"scrollBase":0}}